Monday, 9 February 2009

The worst agony aunt in the world?

Found this in our University paper...would this solve your problem?

Dear Aunt Busty...(Not sure what the name is all about?!)

I'm in my first year of uni and having a great time but I'm worried about my boyfriend back home. He has always been a flirty guy and I've noticed there is a girl on Facebook that he always sends kisses to at the end of his messages. I think he's cheating! Please Help!
Suzie - First Year

The reply...(Get ready for this)

Thanks for your letter. Cheating? Not yet - you've only just left. Give him a few weeks until he knows its clear then he'll be cheating, right now its just intent Trust me - unless you're next door to a guy and within easy reach, he'll be getting his milk from another cow. My advice? Get with a guy at Uni - easier for everyone, and you'll make some guy at uni happy. Hopefully more than once!

Can you believe this stuff?

Sunday, 8 February 2009

Manifesto Brief

The final project of 1st year...to create a manifesto around a randomly selected occupation...

I picked "shopworker" and this is what I did...




MY 10 POINT MANIFESTO

10 - THOU SHALT NOT MAKE ME PUT MY WAGES BACK INTO THIS PLACE

09 - THOU SHALT NOT MAKE ME WASTE TIME PACKING BAGS

08 - THOU SHALL PROVIDE A STAFF ROOM FOR MY BREAK

07 - THOU SHALT NOT BRING SCREAMING KIDS INTO MY SHOP

06 - THOU SHALT NOT DESTROY MY SOCIAL LIFE

05 - THOU SHALL GIVE ME TIME TO EAT A DECENT MEAL

04 - THOU SHALT NOT ALLOW PEOPLE TO TAKE EXTRA CIGARETTE BREAKS

03 - THOU SHALT NOT BRING RUDENESS INTO MY SHOP

02 - THOU SHALL INCREASE MY WAGE AND OFFER ME BONUSES

01 - THOU SHALL NOT GIVE LESS THAN 100%



Fast forward 6 months and look what happens...




funny eh?!

Friday, 5 December 2008

Gambling is our way of life...

A few predictions: -

"Kylie Minogue - Santa Baby" will be Christmas No1 in the 2008 Official Singles Chart.
The Mummy 3 will be No1 Christmas DVD in 2008.
Mortal Kombat vs DC Universe will be the No.1 Christmas game of 2008.
John Kerry will be next president of the USA in 2012.
Worcester Warriors RUFC will win the Guiness Premiership Grand Final 2009.
The Green Bay Packers will win SuperBowl XLIII in 2009.
Wakefield Wildcats will win Super League 2009.
As an advertising creative I will have a good idea.

Realised the connection?

All these things are 100/1 in terms of whether they will happen.
Do you really think the first 7 will?

I know the 8th one will,

still scary though isn't it.........

Fullergravy.com

Part 3

Our very own ten advertising strategies...the final part of module one...the future is here: -

· Jaffa Cakes - The dark side of 5-a-day.

· Chewits - A multi-gym for your mouth.

· Bounty Kitchen Roll - Soak up your surroundings.

· Whiskas - Gourmet cat cuisine / Because cats don't have fancy restaurants.

· Rustlers - For the Cowboy in you / Live like a cowboy.

· Office Shoes – The stepping-stone to success.

· Whispa - Share Your Secrets.

· Highland Spring Water - Freedom juice.

· Superdrug - Drugs without the class system.

· Colgate - A movie star smile without the expense

What do you think? Any gems hiding in there? Let us know.......

Fullergravy.com

Part 2

After the relative success of the workshop stuff we decided to press on with a brief to make people donate their time/money or effort to the cause of the British Legion outside the November window when Poppy's dominate for all of a week. We began with the proposition "They've done their duty, now you do yours" but after many struggles we decided to run with the idea that war happens every day and consequently, there is always someone to remember.

As we always try to be unique and original at Fullergravy we wanted to move the Legion away from the symbolism of the poppy, retaining aspects of it's imagery but ultimately re-launching the campaign to hit a modern audience aswel as the generation who grew up much closer to the wars we all seem to associate the British Legion with. They do the same important, valuable job today helping 1 in 6 Britains in some way...

Below is an example of the art work we produced, the rest is on it's way but it highlights the central theme behind our approach. Running alongside these will be a series of comparison posters but I cannot explain them well enough linguistically so the images will be on the way soon...












Just a teaser of what's to come...watch this space...

Fullergravy.com

Part 1

And so it came to that time of the year once again, after working ourselves into the ground since mid-september we were confronted with the first bit of work that actually counts towards our module. Given the choice of re-submitting a piece of work we had already completed before working on a specific module brief it was here that Fullergravy was concieved. Driven by sporting cliche's along the lines of Al Pacino's Any Given Sunday speech, "Life is just a game of inches etc..." need I say anymore and a new one Mr. Fuller introduced me to, "Teamwork makes the dream work" we hit the ground running with our two briefs. I sincerely hope you get the idea with the two examples as I don't really want to have to name any of the others through sheer embarrassment....


We chose to re-submit our workshop work for digital agency DARE, where we were asked to produced applications that showed off the impressive new features on the excellent new Blackberry Storm phone. Here is just a selection of what we came up with: -




Working with both on-screen applications and ambient ideas we produced a total of twelve different ideas. Most of these were pitched to Dare during our workshop although some have been re-worked and enhanced for presentation as part of our module assessed work. Here we have two on screen ideas, which work as simple concepts on the phone itself but have the ability to transcend mediums.The crack function is able to work on shop windows and billboards and the graffiti application can be used to connect to digital graffiti sights, creating an interactive urban playground. The ambient ideas provide Vodafone Blackberry Storm Customers with specially designed areas to enjoy, discuss and compete with the applications they download. They take the shape of a Water Cooler area in offices and a specially produced Vodafone Tube, which allows priority travel for Vodafone customers on top of being an arena to showcase the incredible power they have in the palm of their hand. Once again creating an interactive, urban playground that fits in with everyday life rather than imposing on it.
















Thats the end of Part 1, stay tuned for Part 2, coming up next the Royal British Legion...

Streetfighter

How many of us have been there?! Fighting over a girl in a bar?! What's your weapon of choice...fists then taking it outside or a verbal onslaught? Why not try an alternative method, you never know it could work so much better for you...

The team behind this is Rob James, Carl Firth, Adam Ronan, Joe Turton and Adam Claridge.

The cast -

Winner - Adam Ronan

Loser - Adam Claridge

Damsel in Distress - Joe Turton (worryingly good damsel I might add)

What do you reckon.......